WYLF has very loyal advertisers; many tell us we are their best and most cost effective advertising expense. Advertise for a week on WYLF for the cost of one radio spot in Rochester. Our advertisers love to tell us about customers who come from far away to shop just because they heard an ad on WYLF.
WYLF has a strong clear signal that makes us easy to listen to over a wide area. Our target demographic is men and women 35-65.
WYLF's Adult Standards music is successful at reaching the upscale 35-65 demographic. It attracts an active loyal audience who controls 89% of the nation's wealth.
WYLF is the most listened to Finger Lakes based radio station according to the most respected radio rating service. WYLF regularly shows up in the ratings of the Rochester, Ithaca and Elmira/Corning Radio Markets. Quite an accomplishment for a radio station that isn’t located in those cities. Many listeners tell us they thought we were their own little secret only to find out all of their friends also listen. WYLF was even mentioned in The New York Times by a nationally known journalist who can’t wait each summer to vacation on Keuka Lake and “listen to that great Penn Yan radio station”.
WYLF is a true regional station, our contest winners come from many communities in our listening area. Our primary coverage area is the counties of Yates, Ontario, Steuben, Seneca, Cayuga, Wayne, Schuyler and Tompkins and the communities of Penn Yan, Canandaigua, Geneva, Dundee, Hammondsport, Watkins Glenn, Naples, Victor, Bath, Seneca Falls, Waterloo, Ithaca and Auburn.
WYLF has a strong commitment to providing the most comprehensive local news and weather in the Finger Lakes. Our listeners live in many different communities and we strive to provide them with news of their home town. WYLF even has its own Meteorologist, Phil Mann!!!
|
|
